Professional Business Logo Creation Or Design It Yourself? Which Would Be Better
July 7, 2009 7:20 am MiscellaneousAsk the high level executives at British Petroleum or Mitsubishi about the importance of having a good logo design and they could probably end up giving you a a lecture an in-depth lecture. Plain and simple, good logos are good for business.
If you are just starting a business, you would most likely need all the help you can possibly get beginning with a good logo design. During your quest for logo designers you would have chanced upon many sites offering custom logo design as well as DIY logo designs. Which would be the better option?
To help you come to a decision, here are a few points to ponder on both options.
DIY Online Logo Design Software
By employing ‘logo design software’ customers are presented the opportunity to ‘design’ their very own logo. Truth be told, customers end up piecing together pre-fab designs and customizing them by adjusting the colors and placements of the images on display. These cookie cutter designs take the least amount of time to produce and are ridiculously cheap but they do have their drawbacks.
To begin with, these logos would likely not be totally unique especially if someone else has used the same image from the same source site. To counter this problem, these sites do offer hundreds of images to choose from to reduce the probability of the same images being utilized by another.
That said, all it takes is just one other party having the same image, to put a dent in your trademarking intentions. Companies with logos utilizing public domain clip art would find it hard to have their logos trademarked.
Designs By logo design pros
Normally, custom logo designs by logo design pros are more professional looking than those produced by DIY sites. Most net based designers charge between $50 and $250 to create a unique business logo for you in 1 to 3 days.
Having said that, the net is brimming with custom logo design companies rendering services at around the same prices. Here are a number of tips to help you choose the ones that offer the best value for money.
Revisions
Make sure you opt for a design agency that provides unlimited or at least 10 revisions with your design package. Some designers only offer a total of 2 free revisions and charge you for any additional revisions.
100% Satisfaction Guarantee
Sometimes, no matter how many attempts they make, designers find themselves unable to satisfy their customers. A 100% satisfaction guarantee would make sure the customer gets back his investment in the unfortunate event of such cases.
Final Files
There are certain design companies which charge the client extra for high-res files. Examine the fine print and make sure you choose firms which afford you multiple file formats together with your final logo design at the price stated when you sign up. You would need these files if you should decide to use your logo design for print purposes.
To put it briefly, always engage a professional logo designer save unless you are really hard pressed to spend $50 - $100 on design fees. Keeping in mind that your company’s image would likely be at risk if you don’t, it is certainly money well spent.
Rex Hunter has been in the world of advertising for almost 15 years. He extols the importance of affordable quality image and branding for new businesses. Click here for custom logo design at only $69.97. 100% Satisfaction Guaranteed. View Logo Samples Now!